The Psychology of High-Converting Landing Pages

Badge with a phone in hand displaying a shopping cart surrounded by the text "High-Converting Landing Pages." Next to it, the text "Workshop" is written above five yellow stars, followed by the title "Psychology of High-Converting Landing Pages.

This high-value video workshop is packed with proven approaches to help you create a landing page that converts up to 2x - 5x higher than the industry standard.

"My conversions went up 52% after attending this workshop."

In this Choice Hacking workshop, you'll learn to create a transformative landing page that uses proven principles and research-backed frameworks to turn browsers into buyers.

❌ Stop losing money and leads with landing pages that fall flat.

 ✅ Start using psychology to transform your landing pages into efficient and well-oiled conversion machines.

Image of a tablet and a laptop displaying different screens of online courses. The tablet shows "The Psychology of High-Converting Landing Pages" with a badge that reads "High-Converting Landing Pages". The laptop screen shows Skillshare course content and a trial offer.

Join 1000+ delighted learners who ❤️ our courses and workshops

Don't just listen to us - our learners are amazing folks that work at startups, scale-ups, and big brands around the globe. People at brands like Google, Meta, LinkedIn, Fidelity Investments, Santander, Lowes, and more trust Choice Hacking Academy to help them level-up their skills.

Bilge B.Global Consumer Behavior Insights & Business Analytics Lead, GSK

Examples and use cases bring courses alive! “Very well prepared, bite-sized training full of examples and case studies to bring concepts alive. Nice one for marketers at different levels of knowledge on BeSci.”

Brett C.Founder, Opedndoor Marketing

Now to find some clients to implement this on! Just received my latest certification on “Behavioral Science and Psychology for Marketers.” Some great insights into why we do what we do (note: humans aren’t as logical as we would like to think).

Ryan D.VP Organizational Learning & Development

This course was fantastic. “The key principles discussed are not only for marketing, but also to the world of Organizational Development and how to activate and engage team members. Love the course format and the bite-sized learning as well as the resources and templates.”

Bilge B.Global Consumer Behavior Insights & Business Analytics Lead, GSK

Examples and use cases bring courses alive! “Very well prepared, bite-sized training full of examples and case studies to bring concepts alive. Nice one for marketers at different levels of knowledge on BeSci.”

Muss H.

Highly recommend it… [to] all Marketeers

“Finally, I decided to join this course and I have learnt so much on behaviour science affects and practical applications across the Customer Journey…

I highly recommend it to all especially to all #cx enthusiasts and all Marketeers.”

Livyo H.Digital Analytics Expert at BSH

Magnificently designed course! 

Thank you Choice Hacking and Jennifer Clinehens for this magnificently designed course on behavioral science and its practical applications.

Elane V.Creative Director, Standard Bank Group

Practical applications of Behavioral Science “Would really recommend [this course] for anyone looking for practical application of BeSci in digital customer journeys.

#behaviouraleconomics #behavioralscience”

Erik L.

A really well done course!

As a participant you get a new, inspiring and positive view of how customers really think and act. Suitable for anyone who wants to reinvent or redesign new products, services or entire business models that really convince customers and encourage them to buy.

By the end of this workshop, you’ll understand...

  • The 3 surprising elements you must have in any high-converting landing page
  • Research-backed strategies to create a landing page that converts up to 2x - 5x higher than industry average
  • An 8-step formula that even a total beginner can use to design a landing page better than 95% of experts

And your visitors will go from this...

Black and white GIF of a man with slicked-back hair wearing a collared shirt, rubbing his eye with one hand, and making an exaggerated facial expression. He is seated, and there is a boxing bag and another person in the blurred background.

To this:

A person with long, dark hair emerges from behind hanging green foliage, revealing their face slowly. Text on the bottom right reads, "KEEPING UP WITH THE KARDASHIANS BRAND NEW #KUWTK" followed by the E! Network logo.

Here’s what you get when you sign up:

Your success is our success. That's why every Choice Hacking workshop is designed with busy professionals in mind—people who, like us, need to learn and apply these lessons in the real world with real brands, fast.
A laptop screen displays an online course titled "Workshop: Psychology of High-Converting Landing Pages." The lesson on the screen shows a video on "Congruence," with additional workshop materials listed below. The background is a solid green color.
1000s of hours of research distilled into a single workshop
You'll leave this workshop with actionable steps and frameworks to optimize your landing pages quickly, easily, and repeatably (just follow the 8-part framework I outline in the workshop).


A laptop screen displays two website designs side by side on a blue background. The left design, marked with a green check, features a bright, colorful layout with a woman holding a lollipop. The right design, marked with a red X, has a darker, minimalist aesthetic.
Focused & specific knowledge:
No fluff and no filler
This workshop includes only the most relevant material to transform your business. When potential buyers see your new landing pages, they'll go from "Not for me" to "Yes, please."
A laptop displaying a presentation slide titled "Most Important Characteristics by industry" with blurred text on a blue background. The slide includes a logo at the top left corner and a menu list on the left side of the screen.
Specialized tactics for different industries

Specific industries require a unique approach - this workshop balances universal principles with specific callouts for sectors like financial services, D2C and eCommerce, CPG, utilities, agencies, creator-led businesses, and more.

And that’s not all…

  • All of our workshops are designed to be implemented: they're easy to understand and follow so you can apply what you learn right away.

  • Seeing these concepts come alive with real examples and case studies cements the knowledge and sparks your imagination.

  • Every workshop is built on frameworks that are simple to sell-in to collegues and clients then implement in the real world.

  • When you purchase a Choice Hacking course, certification, or workshop, you get access forever (and that includes all course updates and additional resources I add).

  • Every course, workshop, and certification has been developed by experienced and respected industry experts who hold advanced degrees in their field.

  • Pro Members get access to every course, workshop, and certification program on the platform as well as weekly live Office Hours, Workshops, and Mastermind guest calls.

This workshop is led by Jen Clinehens, MS/MBA

After years of creating psychology-powered marketing and customer experiences, I've developed a unique (and effective) approach that leverages Behavioral Science, psychology, neuromarketing and more.

In my career, I've been lucky enough to work with some of the world's best brands, like:

The image shows a yellow McDonald's logo, which consists of two golden arches forming the letter "M." The background is transparent.AT&T logoAdidas logo

But the thing I'm the proudest of is founding Choice Hacking and building a global community of creative business people who want to learn more about using marketing psychology and behavioral science in their work.

I hope you join us 😃

-Jen

"A woman with long brown hair smiles warmly at the camera. She has light-colored eyes, and her skin is fair. She is wearing a light-colored shirt, and her hair is gently blowing to the side. The background is a gradient of purple transitioning to pink, giving a soft and colorful effect.

Enroll today to get instant access:

Buy this workshop individually or get unlimited access to ✨everything✨ with the Pro Membership.

Workshop Only

Start learning right away

$75

USD

plus applicable tax

AUTUMN FLASH SALE: SAVE 50% OFF THE NORMAL PRICE ($150) OF THIS WORKSHOP UNTIL FRIDAY OCTOBER 4TH, 2024.

Add Workshop to Cart
  • Instant lifetime access
  • 1000s of hours of research, experimentation and testing, distilled into one actionable workshop
  • Research-backed strategies to create a landing page that converts up to 2x - 5x higher than industry average
  • An 8-step formula that even a total beginner can use to design a landing page better than 95% of experts

Unlimited All-Access Pro Membership

Get lifetime access to 10+ courses and workshops

$1500

USD

plus applicable tax
Get Unlimited Access
  • Instant access to more than $2000+ worth of courses and workshops (including Behavioral Science & Psychology 101)
  • Marketing help for your business with access to expert advice, live Masterminds, Office Hours, and more
  • Pay once and get lifetime access to all current and future Choice Hacking resources
  • Get access to every current and future Choice Hacking course, workshop, and certification
  • Pay once, get lifetime access that never renews or expires
  • Weekly live workshops, Masterminds, and Office Hours with Choice Hacking founder and expert marketer Jen Clinehens
  • 20% discount on one-on-one coaching
  • Discounts on consulting projects and one-to-one project support
  • Add certificates to LinkedIn with just one click