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How to Create
Unforgettable Presentations

Image of a course advertisement titled "How to Create Unforgettable Presentations." It features a circular emblem on the left with a person pointing at a chart, and text that reads "Unforgettable Presentations with Behavioral Science & Predictive AI." The course rating shows five stars.

A step-by-step video course to help you transform your presentations
from overwhelming and forgettable to riveting and persuasive
(using psychology, AI, and behavioral science).

Presentations are the lifeblood of business.
Make yours unforgettable.

This 5 lesson video course gives you a simple framework to transform presentations from nap-inducing to inspiring and persuasive. Using the latest developments in psychology, neuroscience, and behavioral science, you'll discover how to create presentations that keep audiences on the edge of their seats.

❌ Stop throwing information on a slide and hoping for the best. 

✅ Start speaking directly to the deepest parts of your audience's mind to make your presentations riveting, persuasive, and unforgettable. 

Get Unlimited Access to ALL CoursesAdd This Course to Cart
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Introducing

How to Create
Unforgettable Presentations

A circular logo with the text "Unforgettable Presentations" around the border. Inside, there is a person pointing to charts and graphs on a presentation screen. The text "With Behavioral Science & Predictive AI" is written below the illustration.

Love it or hate it,
business runs on presentations.

Whether using them to formally share information, set strategies, or get ideas sold in, presentation skills can make or break careers, businesses, budgets, ideas, and products.

A man in a suit stands in an office setting, pointing his finger forward with a serious expression. The text "PowerPoint. PowerPoint. PowerPoint." appears over the image, suggesting he is emphasizing or instructing something related to PowerPoint presentations.

But all too often, these presentations are lifeless, boring, and forgettable.

Most presentations suck - not because people don't want them to be good, but because they hold a lot of subconscious beliefs and mindsets about creating presentations. Some of the most common include: 

 😅 Focusing more on the ideas than the packaging and framing of those ideas, which makes even the most exciting ideas feel uninspiring.


😅 A subconscious mentality that says, "I need to show off how much I know - if I don't include all the insights or data I discovered, they won't trust my work."

😅 A lack of frameworks, models, or tools to guide presentation design, which makes packaging ideas left to the last minute (and usually just skipped entirely).

The good news?
Anyone can learn to craft
psychology-powered presentations.

Every office has that one person who seems like a natural-born presenter. They waltz in and capture an audience right away. They give a presentation that's attention-grabbing, memorable, entertaining, and engaging.

But their skills aren't an accident or an innate talent. They're psychology-powered presentation techniques that anyone can learn: 

✅ They know exactly who the audience is, what they value, and how to flex the content of their presentation to fit the culture of the industry or audience.

✅ The presentation feels confident, methodical, and purposeful - they're always in control of the message that's being shared and how it's affecting the audience.

✅ They focus more on the framing & packaging of ideas than the ideas themselves (but always have strong findings, data, reasoning, and insights). 

This isn't about slimy tricks or a sneaky sales pitch. It's about deeply understanding your audience's needs and using science-based techniques to share your message clearly (and memorably).

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Join 1000+ delighted learners who ❤️ our courses

Don't just listen to us - our learners are amazing folks that work at startups, scale-ups, and big brands around the globe. People at brands like Google, Meta, LinkedIn, Fidelity Investments, Santander, Lowes, and more trust Choice Hacking Academy to help them level-up their skills.

Bilge B.Global Consumer Behavior Insights & Business Analytics Lead, GSK

Examples and use cases bring courses alive! “Very well prepared, bite-sized training full of examples and case studies to bring concepts alive. Nice one for marketers at different levels of knowledge on BeSci.”

Brett C.Founder, Opedndoor Marketing

Now to find some clients to implement this on! Just received my latest certification on “Behavioral Science and Psychology for Marketers.” Some great insights into why we do what we do (note: humans aren’t as logical as we would like to think).

Ryan D.VP Organizational Learning & Development

This course was fantastic. “The key principles discussed are not only for marketing, but also to the world of Organizational Development and how to activate and engage team members. Love the course format and the bite-sized learning as well as the resources and templates.”

Bilge B.Global Consumer Behavior Insights & Business Analytics Lead, GSK

Examples and use cases bring courses alive! “Very well prepared, bite-sized training full of examples and case studies to bring concepts alive. Nice one for marketers at different levels of knowledge on BeSci.”

Muss H.

Highly recommend it… [to] all Marketeers

“Finally, I decided to join this course and I have learnt so much on behaviour science affects and practical applications across the Customer Journey…

I highly recommend it to all especially to all #cx enthusiasts and all Marketeers.”

Livyo H.Digital Analytics Expert at BSH

Magnificently designed course! 

Thank you Choice Hacking and Jennifer Clinehens for this magnificently designed course on behavioral science and its practical applications.

Elane V.Creative Director, Standard Bank Group

Practical applications of Behavioral Science “Would really recommend [this course] for anyone looking for practical application of BeSci in digital customer journeys.

#behaviouraleconomics #behavioralscience”

Erik L.

A really well done course!

As a participant you get a new, inspiring and positive view of how customers really think and act. Suitable for anyone who wants to reinvent or redesign new products, services or entire business models that really convince customers and encourage them to buy.

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By the end of this course, you’ll understand...

  • The 6 simple psychological elements of captivating, persuasive, and unforgettable presentations.
  • The secret to balancing storytelling with complex data and deep content (this technique is especially powerful for presenting to your company's leadership).
  • How to decode the moment clients subconsciously decide whether a presentation was "persuasive" enough and they're ready to buy.
  • And much more...

Here’s what you get when you sign up:

Your success is our success. That's why every course is designed with busy professionals in mind—people who, like us, need to learn and apply these lessons in the real world with real brands, fast.
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Step-by-Step Video Lessons
I've broken down big, hairy topics into bite-sized videos that take you step-by-step through each concept, making it easy to learn and feel like you're making progress.

A course certificate from Choice Hacking presented to Jennifer Clinehens for completing the course "How to Create Unforgettable Presentations." The certificate includes the Course ID: 324554 and Issue Date: 12/31/2026. Signed by Jennifer Clinehens.
Course Completion Certificate 
Once you finish your course, you get a blockchain-registered certificate to show off your accomplishments. Add it to your resume or your Linkedin profile (with just one click).

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Free Bonus Workshop
In this free bonus workshop, I break down the psychology at work behind the most famous and effective product launch presentation in history - Steve Jobs' iPhone launch at MacWorld 2007.

And that’s not all…

  • Step-by-step video lessons

    All courses are easy to understand and follow so it's simple to apply what you learn - right away.

  • Real-world examples & case studies

    Seeing these concepts come alive with real examples and case studies cements the knowledge and sparks your imagination.

  • Expert tools & frameworks that accelerate change 

    Every course includes battle-tested frameworks, worksheets, cheat sheets, shortcuts, and tools.

  • 30-day money-back guarantee

    WWhen you purchase a Choice Hacking course, you're protected by our 30-day money-back guarantee. Simply finish every quiz in the course and if you aren't satisfied, you'll get your money back, no questions asked.

  • Certified courses you can add to LinkedIn with one click

    Every course offers a completion certificate that you can print out, share, or add to your LinkedIn and CV.

  • Lifetime access so you can reference what you learned

    When you purchase a Choice Hacking course, certification, or workshop, you get access forever (and that includes all course updates and additional resources I add).

  • Guru-free instruction that is practical and valuable

    Every course, workshop, and certification has been developed by experienced and respected industry experts who hold advanced degrees in their field.

  • Pro Members: Live Office Hours, Workshops and Masterminds

    Pro Members get access to every course, workshop, and certification program on the platform as well as weekly live Office Hours, Workshops, and Mastermind guest calls.

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You are fully protected by the Choice Hacking 30 Day Money Back Guarantee

If you enroll in the course, complete all of the quizzes, and you are unsatisfied, don't worry. You can get a full refund within 30 days after your purchase, no questions asked.

Course Syllabus

Here's exactly what we'll cover in "How to Create Unforgettable Presentations"
A computer screen displays a slide titled "False Consensus Effect" with an icon of two people shaking hands. The slide reads, "We see our own behavior and beliefs as more common than they actually are." Below is the logo "CHOICE HACKING.

Lesson 1: 3 common myths that are killing your presentations

I’ll share the flawed assumptions many of us hold about how to create presentations that grab attention and inspire action. This lesson is about busting best practices and myths around presenting and focusing on what neuroscience says about fascinating audiences.

Lesson Outcome: You’ll start to change your presentation habits right away once you’re aware of common pitfalls and mistakes.

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Lesson 2: The secret psychology of unforgettable presentations

An introduction to the mental shortcuts, thinking errors, and cognitive hacks we can use to make our message more memorable (and support our audiences through their decision-making process). 

Lesson Outcome: You’ll discover how people really think, make decisions, and remember what you present (whether it’s pure data or creativity-led). 

A laptop screen displays a presentation titled "Case Study: The Puzzle of Motivation" by Daniel Pink, TED 2009. On the left side of the screen is an image of a smiling man in a dark blazer and blue shirt against a bright pink background.

Lesson 3: Breaking down the 5 must-have elements of fascinating presentations

Persuasive presentations and pitching happen when your message is clearly understood and remembered. We’ll walk through a proven presentation framework used by university professors, scientists, marketers, and the world’s most popular TED speakers. 

Lesson Outcomes: You’ll get a framework that you can use to outline new presentations (or edit, shape, and frame new ones). One learner told me, “This lesson was worth every penny I paid for the course and 1000x more.”

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Lesson 4: Introducing "The Dragonfly Method" for scientific slide craft

You don’t have to be a designer to create effective and beautiful presentations. This lesson introduces a method to use predictive AI tools, psychological design principles, and behavioral science to create slide visuals that are impossible to forget.

Lesson Outcomes: Transform your slides from blocks of text to clear, effective, and beautiful tools of communication. 

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Lesson 5: A simple psychological framework for unforgettable presentations

In this lesson, I’ll introduce a simple framework to help you quickly craft effective, persuasive, attention-grabbing, and unforgettable presentations (even with a tight deadline).

Lesson Outcomes: You’ll leave armed with an easy-to-follow framework that you can use to quickly create unforgettable presentations based on psychology and neuroscience.

This course is led by Jen Clinehens, MS/MBA

After years creating science-powered customer experiences in ad agencies, client-side, and startup roles, I've developed a unique approach to customer experience that leverages Behavioral Science and psychology.

In my career, I've been lucky enough to work with some of world's best brands, like: 

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But the thing I'm the proudest of is founding Choice Hacking and building a global community of creative business people that want to learn more about using marketing psychology and behavioral science in their work.

I hope you join us 😃

-Jen

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Learn Reflect Practice

The Choice Hacking
Training Approach

With 20+ years of training and teaching experience, I’ve developed a research-based approach that uses interactivity, engaging course materials, and self-reflection. Every Choice Hacking course is built on this three-pillar model:

  • Learn:  Engaging video courses that include worksheets and cheat sheets will help you learn and apply faster. 
  • Reflect: Learn to identify behavioral challenges in your own business and how to solve them while working through the course.
  • Practice: Analysis, quizzes, and real-world examples help you cement and apply your knowledge. 

Trusted by people from brands like

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Is this course right for you?

This course isn't a perfect fit for everyone. If you want to know if this course is a good fit for you, then consider the following:

This course is not a good fit if...

  • You believe that Behavioral Science is a "silver bullet" that will instantly solve all your problems. Even though these principles are a leg up, your results may vary depending on your market, customer base, industry, and execution.
  • You want to learn these principles to manipulate your customers into doing something they don't actually want to do, or that isn't in their best interests.

This course is a good fit if...

  • Your work in a role where presentations are critical to your success (hint: this is most office environments)
  • You want to transform your presentations from being seen as boring, repetitive, and forgettable to fascinating your audiences (and making you someone people can't wait to hire and promote).
  • You don't want to feel scummy, scammy, or fake when you're presenting (but you do want to be authentically memorable and persuasive).

FAQs

Frequently Asked Questions about this course:

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YasifeMarketing Customer Experience Manager

“I’m loving it – there’s so many examples and useful information. I like the pace too – one module a week is perfect.”

DimitriosContent Marketer

“Amazing as all the courses, Jen! AMAZING ⭐⭐⭐⭐⭐”

Dickon K.Co-founder, Marketer, UX Designer

“This course was very helpful. I will be rewatching many different sections. Thank you!”

George B.

“Loved it! The case studies were really useful and each lesson is broken down into manageable, insightful chunks. I’ll be taking up another course soon for sure :)”

Julien B.Partner, Head of Strategy

“Loved it. It was clear and simple. The format is surprisingly effective…easy to understand and to remember.”

GregConsultant

“I think the content was great! It was also organized well. I like that you can download the slides and how you created worksheets. You have done a good job of creating valuable content, keep up the good work.”

Laurin G.

“Thank you for explaining in detail how important marketing is for your own business. I learned a lot as all of this was new information to me. I will be going through this course again to pick up more info I might have missed the first time around. Thank you again!”

Chandi K.

“[The course was] simple, clear and backed by evidence. Love it.”

Philip Z.Head of User Experience

Excellent content. It’s also great to have quotes to share with stakeholders :). Tight, well presented and worth the time.